Kid-Eco is a trading style of 3WM Ltd based in the East Midlands of the United Kingdom. Postpack started as a family business specialising in the design and manufacture of industrial and retail packaging products and has grown to become an online market leader in the UK and supplier to many well known names.
The founders of Postpack identified a gap in the market for an exciting new range of toys and playhouses manufactured from sustainable resources (cardboard). They used their extensive knowledge of working with cardboard to bring the initial range of Kid-Eco cardboard playhouses to market.
Despite little initial marketing, the worldwide interest in these cardboard toys can only be described as phenomenal and inspirational; to the point that we have had to buy another factory to satisfy demand. We have been working closely with playgroups, schools and individuals to improve our understanding of the needs of the market and are have now engaged with the design faculty of a local university in the refinement of current products and development of further products to actively support the learning aims and requirements of the national curriculum.
These toys are highly interactional in nature and very much 'blank canvases' for each child's unique imagination. Many are modular in that they can be built up in stages and/or linked together. Although they are surprisingly tough and enduring individual parts can be replaced if required.
We learnt very quickly not to try and lead the play in specific directions, but rather to stand back and learn from the way children use and interact with the toys. This has been very enlightening and given us many new ideas, some of which are currently in development and will appear on this site soon. We are always really pleased to get your suggestions, feedback and comments, particularly if you think we can be doing something better.
We hope that you will enjoy our range of products and that you will come to recognise Kid-Eco as a brand that takes its responsibilities seriously but is firmly synonymous with the ethos that learning should be fun.
The Kid-Eco Team
Our Contact details:
3WM Ltd T/A Kid-Eco
Unit 4 Hollis Road